How Wrigley's managed to dominate the chewing gum world

For nearly 130 years, the brand Wrigley's has become synonymous with chewing gum. Since 2015, Mars Wrigley has held 25% of the global brand share for chewing gum and a 40% hold in the U.S.
For nearly 130 years, the brand Wrigley's has become synonymous with chewing gum. Since 2015, Mars Wrigley has held 25% of the global brand share for chewing gum and a 40% hold in the U.S.

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Wm. Wrigley Jr. Company, est. 1891 - Made-in-Chicago Museum

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Mars Wrigley Mars, Incorporated

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